For Effective Online Ad Spend You First Need To Understand Social Networks

From Ideate Tue Dec 11 2012, 00:00:00

Most people use multiple social networks, says Marc Herson of 2go - and brands need to become familiar with the landscape to ensure they target their spending effectively. 2go is a mobile social network targeting users in emerging markets, particularly in Africa. The company has over 20 million registered users across South Africa, Kenya and [...] Related posts:

Want To Reach The Mass Market ? Focus Your Digital Spend On Feature Phones

Top 3 social networks to market yourself on in South AfricaTop 3 social networks to market yourself on in South Africa

Local, Mobile And Social Likely To Feature Massively This Summer

[view whole blog post ]
 See More    |     Report Abuse


You might also be interested in the following news stories:

Kenya:   Majority Want Army to Stay in Somalia - Survey (news)
Capital FM
3 September 2015

Majority of Kenyans at 57 percent support the continued deployment of the Kenya Defence Forces (KDF) to Somalia, according to a new IPSOS survey. [read more]

Kenya:   Team Kenya to Congo Out to Ape Beijing (news)
Capital FM
3 September 2015

Topping the world is a huge act to follow but Team Kenya's class to the 2015 African Games in Congo Brazzaville have a winning template from their counterparts who stormed to the top of the charts in ... [read more]

Kenya:   ICC Puts Top Kenyan Lawyer on Watch List (news)
The Star
3 September 2015

A top Kenyan lawyer is on the ICC's radar and risks being charged for corruptly influencing prosecution witnesses in the case against Deputy President William Ruto. [read more]



blogAfrica is allAfrica.com's platform to help you keep an ear on the African blogosphere. We draw diverse voices from around the world who post regularly and insightfully about African issues. Bloggers, submit your blog's rss-feed!


Today's Featured News
Mozambique Ruling Party Faces Tough Contest

Renamo supporters: Ruling Frelimo faces a stern challenge at Wednesday's polls from...

Surge in Central African Republic Violence

African Union troops in Bangui (file photo): The UN has expressed alarm...

Nigeria, Cameroon, Ghana Get Crucial Wins

Asamoah Gyan of Ghana (file photo): The Super Eagles have boosted their...