AP turns to Twitter and restaurant receipts

From Columbia Journalism Review Fri Jan 11 2013, 19:54:38

By Sara Morrison The AP rolled out two unconventional money-generating strategies this week: it sold its Twitter feed and cut a restaurant receipt ad deal. Just 22 percent of the AP's revenue come from American newspapers, and that number that should sink lower in the new year with the loss of high-profile member papers such as Tribune Co.'s Baltimore Sun, Chicago Tribune,...

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