DSTV Rewards

From Bankelele Fri Feb 15 2013, 20:21:00

and peculiar Kenyans

This week, Multichoice Kenya launched a promotion called #DSTVrewards in which their active subscribers are eligible to win Kshs. 600,000 (~$7,000) in prizes per week for the next few months. In addition, other subscribers can win 10% discounts for paying on time or win a year's subscription by spotting a box while watching TV (and sensing an SMS to the company)

The competition's launch showed some aspects of peculiar Kenyans including:

The love of free stuff (not an exclusively Kenyan habit, but freebies are necessities in many promotions)

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You might also be interested in the following news stories:

Kenya:   Victims of Mandera Bus Attack Identified (news)
Capital FM
23 November 2014

All bodies of the 28 people killed in Saturday's bus hijack in Mandera have been identified, the Kenya Red Cross confirmed on Sunday afternoon. [read more]

Kenya:   Army Kills Several Al-Shabaab Militants After Bus Attack (news)
Capital FM
23 November 2014

Deputy President William Ruto on Sunday said over 100 Al Shabaab militants and sympathisers had been killed in two operations inside Somalia by the Kenya Defence Forces. [read more]

Kenya:   Can the 'Ick Factor' Stop Kenya Turning Poo to Power? (news)
Thomson Reuters Foundation
24 November 2014

As Kenya seeks new clean sources of energy, it has turned to the sun, the wind, the earth's heat and its organic matter. [read more]



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